The customer

The need
Partnering with Brimit, MunchFit aimed to digitize the sales process by developing a new website and connecting it to the essential systems for processing orders, synching them with food production, organizing delivery, and managing customer service and accounting.
The solution
- manage meal plan subscriptions and customer profiles
- receive and process orders
- send orders to kitchen management software, where MunchFit keeps meal plans and recipes and plans daily production volumes
- schedule and manage deliveries
- exchange data with Xero, MunchFit’s accounting and invoicing system

The results
Brimit helped MunchFit to digitally transform its business by creating a seamless customer journey—from subscribing to a meal plan to its delivery. This significantly improved customer experience and positively influenced the company’s brand value.
For MunchFit’s employees, the new website and platform resulted in a new transparent sales channel and an efficient tool for managing company processes. Integrations with a number of systems provided a single view of customer profiles from within Salesforce, truly transforming MunchFit’s relationship with its clients.

Highlights
A new sales channel that is transparent and predictable
A single digital platform for managing business processes
A breakthrough in customer service and brand value
