Digital experience and e-commerce platforms have reached an inflection point. The technologies and architectures that powered digital commerce over the past decade are giving way to more modular, intelligent, and customer-centric approaches.
This series explores what it takes to build modern platforms that keep pace with customer expectations and business demands. Drawing from our decade of hands-on work, we break down the practical decisions, implementation patterns, and optimization strategies that separate successful digital programs from stalled initiatives. Subscribe below to receive new insights as we publish them.
Composable architecture and implementation
Understanding composable architecture starts with clarity on what it actually changes. We've covered the foundational decisions, migration strategies, and ROI frameworks that help teams move from theory to implementation.
AI-powered digital experiences
How AI transforms discovery and engagement through intelligent search, personalized recommendations, and automated content generation. We'll share frameworks for building the business case, modeling behavioral data, and measuring performance impact across your digital channels.
Media and content delivery
Optimizing video streaming and rich media delivery at scale. We'll cover headless DAM integration patterns, media optimization strategies, and approaches for interactive product experiences that enhance engagement without sacrificing performance.
Customer data and personalization
Building unified customer data foundations that power real-time personalization across touchpoints. We'll explore behavior-based personalization frameworks, CDP integration patterns for composable architectures, and privacy-compliant data strategies that build trust while driving engagement.
E-commerce capabilities
Modern commerce architecture for headless and composable storefronts. We'll break down checkout optimization, API integration strategies across PIM, pricing, and inventory systems, plus B2B-specific capabilities like quote management and multi-user workflows.
Optimization and growth
Continuous improvement frameworks that accelerate experimentation and feature delivery. We'll share approaches to feature flagging, A/B testing methodologies with ready-to-use templates, and edge computing strategies that enable rapid iteration without traditional deployment cycles.
