Partner and distributor friction
Your channel partners don't have self-service access to the information they need. Every routine request lands in someone's inbox.

Most organizations run a core ERP or CRM that handles transactions well. What it doesn't handle is everything around those transactions—the partner tools, the service workflows, the operational visibility. Those gaps get filled with spreadsheets and manual coordination. Three patterns that signal it's time to build:
Your channel partners don't have self-service access to the information they need. Every routine request lands in someone's inbox.
Repair workflows, technician assignments, and after-sales tracking live in ad hoc tools rather than structured systems with audit trails.
Commercial commitments are tracked in spreadsheets. Delivery verification, pricing adjustments, and payment milestones require manual reconciliation.